What exactly is a company blog – and why are they so important for eCommerce growth?

We strive to connect and communicate with our customers through a variety of channels, ranging from social media to dynamic content in marketing emails. However, one method that is becoming increasingly popular for reaching our target audience is through the publication of business blogs. What exactly is a business blog?...

Customer Service Tips to Keep in Mind

What is the most important thing you can do to reduce churn and increase referrals from word of mouth? The solution is obvious, but it is frequently overlooked: improve your customer service. What your customers are most likely to remember is the direct contact they have with your company, regardless...

What Is a Virtual Business?

Any company that does all or most of its operations over the internet is referred to as a virtual company. It may or may not have a physical presence (such as an office or warehouse), but it does not have a physical location where clients can visit. Here are the...

Benefits of Launching Your Startup as a Virtual Business

Most consumers could not have imagined ten years ago that they could explore the Parthenon from the comfort of their own home, have a high-quality selection of wine delivered to their door on a monthly basis, or teach their children to multiply fractions using a smartphone app. Nonetheless, virtual brands...